Help! My Home Isn’t Selling

You listed your home for sale, but the home isn’t selling! Learn the simple things you can do to sell your home faster with Coldwell Banker real estate agents.

You listed your home for sale with high hopes. You love your property and you felt certain that it would sell in a reasonable amount of time. But it’s been several months since you listed your home.

You’ve had some interests and several showings. You’ve received a few lowball offers. Maybe you’ve even experienced the emotional turmoil of watching a contract fall apart. Regardless of the details, one fact is clear: your property is very much still for sale.

What went wrong? What can you do? Here are 8 effective tips to facilitate a faster sale.

Depersonalize
If your house has been on the market for six weeks or more without so much as a nibble of interest, it’s time to take a hard look at what might be putting buyers off.

If buyers can’t imagine themselves living in a home, they’ll be reluctant to make an offer.

To make your home appealing, pack away all of your family pictures, child artwork, and mementos. Paint your walls a neutral color like beige, cream or white. Pack away any polarizing or controversial pieces of artwork or decor. Depersonalize and try to make your home look like a model home.

Declutter
Buyers like to see clean, wide-open living spaces. If you have physical or visual clutter in the room, you’re sending a message to the buyer that you don’t have enough storage space.

Don’t send that message. Instead, get those moving boxes and start packing. You may not have a contract yet, but if you minimize your possessions and declutter the space, you’ll make the rooms look larger and create the impression of having tons of storage space.

Remove Evidence of Pets
We love our four-legged friends, but their food and water dishes, crates, and even just hair on the carpet can be a big turn-off to buyers who don’t like animals.

If you know that someone is coming to look at your home, put the food dishes away, store the crate in the garage or outside, and make sure to remove all signs of pet fur and dander.

Freshen Up the Space
Don’t let buyers turn up their nose at your home. Smell is the first thing potential buyers notice when they walk into a house.

Clean your home to get rid of any dusty or musty smells. If the weather is nice, open the windows to let your home air out. Install all-natural room fresheners or light scented candles in discreet places like the bathroom closet, laundry room, and garage. Choose a neutral and natural scent, like vanilla, rather than a pungent floral scent.

You could also consider investing an essential oil diffuser to leave running during home showings. Sage, lemon, lavender, and cinnamon are all subtle, relaxing, and inviting scents that help brighten your living space.

Work on Curb Appeal
Some buyers won’t even step into your home if they don’t think the property has curb appeal. Clean the windows and make sure that there are no visible cobwebs. Mow your yard and trim the edges, prune the bushes, plant fresh flowers, and spruce up your shutters by giving them a fresh coat of paint. You may even want to install a new mailbox and outdoor light fixtures.

Consider an Affordable Mini-Renovation
Not everyone likes a fixer-upper. Stained carpets and less than appealing paint colors may look like dollars needed for (and the hassle of) renovation in the buyer’s eyes.

Small renovations may lead to big payoff. Consider painting the walls a neutral color, installing a smart thermostat, replacing hardware and fixtures and other fairly inexpensive changes that will take away the label of a fixer-upper.

Stage Like an Expert
You’ve depersonalized, decluttered, renovated, and worked on curb appeal. Now it’s time to stage your home like a pro.

Place brand new, neatly folded towels and candles in the bathroom. Place a decorative bowl filled with bright red or green apples, lemons, or limes in the kitchen. Fill a clear glass cookie jar with fresh cookies on the kitchen counter.

Ask Your Agent About Pricing
If your home isn’t selling after you’ve done everything above, it’s time to talk to your real estate agent about adjusting the price.

This is where your agent’s knowledge of your market and the amenities of your home come into play. If your home is priced competitively, buyers will feel like they’re getting a great deal. A $5,000-$10,000 reduction may be all it takes to motivate the right buyer.

Make Your Home More Accessible
Make your home available for showings. If you limit your home to pre-scheduled viewings, you’re definitely not going to be able to sell as quickly. If you’re flexible with when you allow buyers to come see your property, you’ll have a better chance of getting more foot traffic and more potential buyers into your home.

 

Source: Coldwell Banker Blue Mattter Blog

Posted on August 7, 2017 at 9:06 am
Kappel Gateway Realty | Category: appraisal, Bidding, closing, equity, first time buyers, Homeowners, market trends, mortgage, Offers, overpricing, real estate, Resale Value, selling, Uncategorized, value | Tagged , , , , , , , , , , , , ,

How to Tell the Difference Between a Buyer’s Market and a Seller’s Market

This is SO IMPORTANT  for you to know as a Buyer or Seller so that you can strategize your plan of action wisely and accurately. Of course, your agent can easily explain this to you, but you need to understand it! Make no mistake, if you don’t pay attention to the difference in these two markets, you may not enjoy the results of the transaction.

What you need to know when buying or selling a home.

One important thing to remember about the property market is that it’s always in a state of change. Sometimes the market is favorable to buyers and sometimes it’s favorable to sellers. But don’t worry, a knowledgeable agent can guide you in the sale or purchase of your next home, no matter what type of market you’re facing.

What is a Seller’s Market?
A seller’s market is simply a property market that benefits you as a seller. In a seller’s market, there’s a scarcity of properties, which can drive up the price of homes, especially in desirable locations.

Sellers can depend on real estate experts to know what the market is doing, but here are some signs of a seller’s market:
– Low inventory when compared to previous months and/or years
– Homes are selling faster
– Less than six months of inventory on the market
– More homes are selling
– Median sales prices are growing
– Less information in real estate ads; just the bare details
– “For Sale” signs don’t stay up long before being replaced with “pending” or “sold”

What is a Buyer’s Market?
A buyer’s market is the opposite of the seller’s market. If you’re buying at this time you’ll be spoiled for choice as the supply of homes on the market exceeds the number of buyers, giving you the chance to score a fantastic deal.

A sharp agent will quickly be able to tell you where the market lies, but here are some signs of a buyer’s market:
– Inventory that is high when compared to previous months and/or years
– Homes are selling more slowly
– More than six months in inventory on the market
– Sales prices are shrinking
– Fewer sales are taking place
– Real estate ads are growing in size, giving more details and/or images
– “For Sale” signs are staying longer, meaning the days on the market are longer too

How Do I Figure out the Months of Inventory in a Market?
1. Look for the total number of active listings for the month prior to the current one
2. Look for the total number of sold or closed transactions for the same time frame
3. Divide the total number of listings by the number of sales. This figure represents the number of months of inventory there are.

For example, let’s say there were 6,500 listings in one month’s time. During that same time, there were 1,500 properties that were sold. Divide 1,500 into 6,500 and you arrive at 4.3 months of inventory, meaning that this is a seller’s market.

While a savvy real estate agent is the best resource for this information, other resources include real estate listing websites and/or your local real estate association.

Do All Markets Follow the Same Cycles?
Markets are always in a state of flux. At its core, people are the driving force behind the real estate market.

For example, as more people move into a location, the more need there is for housing. If the number of properties in the area cannot support the number of people moving in, prices of existing homes will likely rise until more homes can be built.

This constant change to the supply and demand in a market is how markets shift back and forth from being more favorable for either buyers or sellers.

Can I Buy in a Seller’s Market?
Absolutely, but it’s not going to be a walk in the park. You’ll need determination, knowledge, and most importantly, someone on your side who knows the market inside and out.

Something to consider – you don’t know the seller’s true reasons for wanting to sell. Maybe there’s a divorce pending or another baby on the way and they need more space fast. Whatever is going on with the seller, a savvy agent will spot opportunities to help you and the seller arrive at a mutually agreeable solution.

One key reason it’s vital to engage an agent in a seller’s market is for their negotiating skills. While it’s important to always negotiate, a seller’s market calls for serious help to ensure that you don’t pay more than you need to.

Should I Wait to Sell?
It depends. Is it mandatory that you sell right now or could you wait until it’s a seller’s market again?

Consult with an agent to get his opinion about your chances of getting what you need or want for the sale of your home. He just might have some options you may not have considered that will help you get out from under your home and get on with your life.

Don’t be afraid to sell or buy if you think the market isn’t in your favor. The real estate market can be highly varied, so trust your agent to help you get the best possible results, no matter what the market looks like.

Source: CB Blue Matter

 

Posted on July 26, 2017 at 3:11 pm
Kappel Gateway Realty | Category: Buyer's Market, Buyers, first time buyers, hot market, Inventory, Multiple offers, real estate, Sellers Market, selling, Uncategorized | Tagged , , , , , ,

Photography and Real Estate: Why Taking Professional Photos of Your Listings is Essential

I don’t like watching a blurry movie, do you?  Then why would you like to view a potential purchase with blurry pictures?

Makes perfect sense to us!

When it comes to listing your home, posting high-quality photos online is probably the most powerful marketing tool at your disposal. According to the National Association of Realtors (NAR), buyers consider online listing photos to be more valuable the the home’s written description. Due to the fact that nearly half of all prospective home buyers first step in the home shopping process is searching online, posting high-quality pictures of your home is an absolute must.

You wouldn’t buy a car online without knowing what it looks like, why should a home be any different? Read on to learn some of the most important reasons why hiring a professional to take online listing photos can make or break a sale.

Giving the Right Impression

When potential home buyers look at listings online, any photographs give a powerful first impression. If listing pictures are out of focus, off-center or blurry, it can create a false impression of the home.  For example, dark dingy photos of a home’s bathroom can make it appear dirty, old and undesirable. Sometimes out of focus photos of the exterior of a home can make it look creepy and decrepit.  If photos are of poor quality, they can often be more damaging than posting no pictures at all.

When taking pictures of your home, a bright, sunny day and a steady hand go a long way that’s why professional photographers are a worthy investment when trying to sell your property. Make sure to have your home’s photos taken on a day that is bright and dry to minimize haziness and shadows.  Professional grade lighting used in the interior of your home help to brighten up your room and make them appear more clean and spacious.

Painting a Picture for Buyers

One of the most important parts of showing your home to potential buyers is creating an environment that helps them imagine how great their life would be if they lived there.  That’s why it’s crucial to stage your home in a way that’s simple, inviting and pleasing to the eye.

Many sellers hire professional home stagers to arrange their home’s furniture before taking listing pictures.  Staging your home is a great way to accentuate certain aspects of your home and show off its best assets.  Even small touches like changing out old light fixtures for newer ones and updating kitchen and bathroom hardware can add value to your home resulting in a higher selling price.

Giving Buyers the Full Experience

Just as pictures are an integral part of creating a home’s overall appeal, online video tours can really make an impression on potential buyers.  Watching a virtual tour of a home from the comfort of their own couch is an extremely enticing aspect of online home-shopping. Seeing a tour online before attending an actual showing can really give buyers an idea what to expect and helps them prepare any questions they may have about the property; making the showing a more productive experience.

Source: Dream Casa

Posted on May 30, 2017 at 7:57 pm
Kappel Gateway Realty | Category: curb appeal, decorating, interior decorating, organization, photography, real estate, selling, staging, Uncategorized | Tagged , , , ,